Welcome A Ruby, a line of French inspired basics from Avra Myers, one of the many inspiring founders of Club Monaco (a name you may be familiar with.....). Think sleek essentials, your wardrobe building blocks, all at one site that makes it easy to shop and coordinate- perfect for us new mom-types.
You can see the line in person this week at Michelle Willey, where they host Avra herself, as well as the line, in a special Pop Up shop Wednesday April 15th, from 6-8. You'll also be able to shop the collection in store all weekend long if you can't make the festivities.
I got a sneak peek at the look book, which is killer, and nabbed a quick five questions with Avra herself, lover of white denim, reformed stylish hippie, descended from a long line of creative types......knitters! All the goods below:
What did you want to be when you were 15?
I wanted to be the most stylish hippie, so I took my favorite pair of ripped Levi's and embroidered them in my spare time. Joni Mitchell and Janice Joplin were my idols. I always thought I’d be a creator of something when I grew up.
Did you always want to design?
I came from a long line of knitters, including my mother, so I started designing and knitting outfits for my Barbie dolls at 8 years old. My favorite look was a pale pink sweater and skirt set - with a matching scarf of course!
What fashion rule do you shamelessly break?
I love wearing white jeans in the winter.
Your ultimate guilty pleasure?
Chocolate, White Russians and home shucked oysters from J Hook.
Your three best purchases:
My vintage Balenciaga bag, my A Ruby Denim Knit Jean and a 1940’s Argentinean pony skin desk chair.
The last book you read:
I just finished reading The Boston Girl by Anita Diamant. Right now I’m reading Gods and Kings: The Rise and Fall of Alexander McQueen and John Galliano. It is one of the most inspiring fashion books I have ever read.